This EEA category is open up to any PR & Comms agency producing income of lower than €10m every year. The winner excels in looking at, capturing and speaking the mood, spirit and wishes of our situations, in its niches, regionally and regionally – even from several problems and backdrops of fast-paced change.
The #toyfail campaign addressed purchaser problems relevant to IoT and internet-related toys. The campaign acquired worldwide awareness and The problem was raised on governing administration degree inside the EU and US.
This EEA class rewards communication with a clear, plausible and outstandingly very well communicated social message that really connects brands, audiences and Modern society.
Collectively they made the most spectacular keep at an airport the earth experienced at any time found, full of items obtainable for invest in in the airport. The condominium was An immediate media hit, leading to a global attain of 1.5 billion.
Our challenge aims in revolutionizing the sphere of science communications and connects more and more people to science. Within below two many years our Web site has became Israel's top science content material Web-site, as well as the main supplier of credible science news in the Israeli media.
A Main group of fifteen individuals from model strategy, advertising and marketing, layout, electronic coms, inner coms, exterior coms, media relations and manufacturer administration beneath the direction of Christoph Sieder, Head of Company Communications, and Nicolas Ziegler, Head of Global Brand Management and Corporate Functions, labored in rigorous secrecy to pull off a rare feat: rebranding and re-positioning ABB, on the list of environment's biggest and oldest electricity and automation corporations, in only six get more info months.
Amid the media enthusiasm for the earth Handball Championship, how is The brand new shirt produced by adidas for that French crew for being specified pleasure of location?
The automotive sector is undergoing a fast, fundamental modify that delivers equally risks and options. The strain is significant – technologically but in addition in conditions of selling and Comms.
You will find there's pattern to point out Every person the right version of ourselves. Investigate shows that this would make us unsatisfied. We struggle using this ratrace for standing, acquiring an ideal everyday living.
Prevented by advertising and marketing rules, B-M turned an MS drug launching campaign into an Mind-set transforming marketing campaign spreading information about MS, preventing myths and stigma, and displaying that people are much more than their disorder.
One of the most extreme crisis for the telecom provider is attributable to the failure of Web. Social media marketing platforms become support facilities and Vodafone is currently informed about “abandoned” buyers who complain in community – which bears the risk of “shitstorms”.
Like a five* winner, Martinhal Lisbon Oriente will quickly be entered into the overall international awards, culminating in a very glittering awards ceremony at the end of the yr.
With the primary bra assortment that reminds women to check their breasts – the Pink Selection by bonprix and Brustkrebs Deutschland e.V. The reasoning designed waves during Europe and raised recognition of spotting breast most cancers early.
We utilized psychological as an alternative to factual arguments to exhibit their important part and really serious Hazard pneumonia poses to influence our target market to get motion